UK life-insurance provider using gamification to encourage healthy living.
Founders
Sammy Rubin(United Kingdom · ♂)— With two decades in financial services and a prior insurance brokerage, Rubin co-founded YuLife to reinvent life insurance with gamified wellbeing that rewards healthy behavior.
Sam Fromson(United Kingdom · ♂)— A Cambridge graduate, Fromson co-founded YuLife as COO to build a wellbeing-driven insurance company.
Josh Hart(United Kingdom · ♂)— Hart co-founded YuLife as Chief Product & Technology Officer, building the gamified app that powers its insurance products.
Jonathan Roomer(United Kingdom · ♂)— An actuary at KPMG advising tech startups, Roomer joined as co-founder and now leads YuLife's customer success.
Jaco Oosthuizen(South Africa · ♂)— Having previously run an insurance-wellness company in South Africa, Oosthuizen was pitched YuLife as an investor, resigned his VC partner role, and joined as co-founder and Chief Insurance Officer.
Team & hubs
In the network
Shares the most investors with (number = shared investors):