equityflowunderstand the flow and follow it

Pipedrive

SaaS B2B · Tallinn, EE

Estonian-born sales CRM platform for sales and marketing teams.

Founders

Timo Rein (Estonia · ♂) — A top-performing door-to-door salesman turned sales trainer, he built Pipedrive with co-founders to give salespeople a CRM designed for them rather than for executives.
Urmas Purde (Estonia · ♂) — A sales expert who partnered with Rein in their training business, he co-founded Pipedrive to fix the bloated CRMs salespeople disliked; he died in 2024.
Ragnar Sass (Estonia · ♂) — An Estonian entrepreneur and engineer, he co-founded Pipedrive bringing product and community-building leadership.
Martin Henk (Estonia · ♂) — A product designer and engineer, he co-founded Pipedrive to build a simple, salesperson-first CRM.
Martin Tajur (Estonia · ♂) — An engineering leader, he co-founded Pipedrive contributing to its technical product foundations.
Damian Goral
Samuele Camatari
Fabrizio Nicolosi

Date	Round	Amount
Nov 2020	Buyout Estonian CRM company Pipedrive agreed to a majority investment from Vista Equity Partners valuing it at about $1.5B, reaching unicorn status.	$1.5B

Tap an investor to see what else they have backed.

Data is community-curated and may be incomplete.